As we enter 2025, it’s time to look back at a year of significant transformation within the parking industry. From groundbreaking advancements in AI to the widespread adoption of ticketless and cashless systems, 2024 was a year of innovation and growth. To capture the essence of these developments, we put together a special yearbook video, featuring interviews with industry professionals sharing their experiences, observations, and predictions for 2025 and beyond.

In this engaging compilation, we explore how technology has reshaped the parking landscape last year. Below is the full transcript of the video, where experts discuss the defining trends of 2024, the evolving expectations of parkers, and the steps operators can take to stay ahead in this dynamic industry.

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Transcript

How would you describe 2024?

Chirag Jain, CEO and Founder at Get My Parking: Innovative. We’ve been doing a lot of work with AI. We built our own native AI models to improve the accuracy rates on the parking lots with ANPR cameras

Nick Wenderoth, CEO at Legacy Parking: Sort of just continued growth, without sacrificing the quality of service that our clients have come to expect. I think our biggest success or achievement has been the adoption or continued adoption of digital parking technologies. 

Rafael Abanilla, CAPP, CPP, Sr. Vice President at Parking Concepts Inc: Talk about exciting times. 2024 has been a great year for us with the 50-year anniversary. But now we’ve deployed quite a bit of new technology and we’ve adopted platforms from our partners. We’ve launched Breeze Parking. A couple weeks ago, we launched our first AI platform in the market.

What are some industry trends you noticed in 2024?

Nick: The biggest noticeable change in the industry has been more with our clients and what they’re starting to ask us to deliver in terms of our parking management solutions, and how we provide the products that our customers have grown accustomed to, but in a 21st-century platform.

Raf: It’s amazing how everyone’s gravitating towards digital parking and automation and obviously the AI piece of the technology. We’re finding an emerging trend as far as the different maps that we’re using to get to our destinations, the ability to procure parking through different methods.

Chirag: We have seen a massive shift towards ticketless solutions, more cashless options in the market. We have seen some really interesting work around camera-based solutions. So using camera and vision technology for enforcement, for payments, etc.

Kevin Dahm, Founder at ParkChirp: I think parkers are expecting more and more seamless transactions where they can more easily go in and out of a garage without any friction. And that is slowly changing in the industry where that’s becoming an expectation.

Clint Joy, CEO, Carolina Time and Parking Group: I think the parking operator and the solutions that we provided in the past have become overly complicated. We were looking for a simpler solution to get our customers in and out of facilities.

Steve Resnick, CAPP, President, North America at Get My Parking: I think probably the most evolutionary piece is that hardware has become functionally obsolete in real time in the industry. So, the thing that used to save you $4000 or $5000 a month in payroll at a location and now becomes public enemy number one in the eyes of the operator. Because it’s expensive to maintain, and there’s been a shift from just transactional value to a customer experience. And this device right here (pointing at his phone) has really, really shifted the industry.

Any advice for parking operators thinking of going digital?

Chirag: Contact us! 🙂

Jordan Schware, SVP at Get My Parking: Get My Parking here to help!

Nick: Don’t be afraid to embrace change. You know, we feel like this is where the industry is moving and rather than worrying about the potential challenges that come with it, you should maybe do some research, speak to some of your peers within the industry, understand where they’ve found successes, where they’ve had learning opportunities and incorporate that into your implementation plan.

Kevin: I think my advice would be to always focus on the partner experience and your clients. So you should always be driving value for your clients and finding ways to improve their income to the property.

Raf: It’s important to find a partner – a true partner that’s going to be able to support you and your clients.

What changes have you noticed this year in parker behaviour?

Clint: I think the parking patrons, as well as the rest of the public, have adopted QR codes as a way of doing business.

Nick: I think that the most interesting insight that we’ve been able to gather from our data, and specifically through Get My Parking and the centralized network, has just been with the user behaviors of our consumers from a repeat business In the past, we haven’t been able to really tie a consumer to a specific parking garage. And now that we can tell where they’re actually utilizing our product within different markets. It’s been pretty interesting to see how much repeat business we’re getting within our portfolio and not necessarily within the same parking location.

Kevin: I think the most interesting trends are real estate owners that are looking for better solutions to serve their tenants as their tenants are coming back to the office more and more. And they want to make that experience as positive as possible for their employees. I think that it’s becoming a bigger and bigger focus on real estate owners. 

Jordan: I think one of the biggest surprises overall in the industry was all of the M&A activity we’ve seen in the commercial operating space, as well as in the technology space. What that means for 2025, 2026 and beyond, I think is going to be really interesting. We’ve seen some consolidation amongst the tech companies as well as in the operating companies. We’ve seen a little bit of what I would call some kind of cross-pollination between the two, which I think is also going to create some interesting scenarios when tech and operations come together to create a whole new category and or value proposition. Overall, my hope is that the end consumer ends up winning in that scenario from a user experience as well as an ease of parking.

Any predictions for the parking industry for 2025?

Chirag: I think it’s going to be a lot more ticketless, cashless, a lot more AI models will start kicking in. There are significant inefficiencies or operational challenges which are there in the industry, which creates a massive room for AI to come in and create efficiencies and create value for everyone who’s involved in the value chain.

Raf: I think AI is going to play a big part of the new trend this next year or so. Operators are getting smarter and leveraging technology. Our clients are demanding access to data in real time. Our customers want to improve and enhance their experience, whether it’s procuring parking or access to the facility.

Jordan: AI is going to continue to be a hot topic. That aspect of the industry integrating machine learning technologies into every aspect of the parking touchpoint is going to be integral in how the industry moves forward in 2025.

Steve: And you need to do something different. You need to bring a different value proposition to the same old problem. Otherwise if you don’t have that answer, somebody else is definitely bringing that answer to the opportunity.  So, my prediction for 2025, in a nutshell, is. Anybody tied to conventional wisdom simply gets left behind. 

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Key Takeaways

Here’s a gist of what our panel of parking experts had to say.

AI Leading the Charge: The industry has widely adopted AI for ticketless, cashless, and camera-based solutions, transforming parking operations and enhancing efficiency.

Rising Customer Expectations: Parkers increasingly expect seamless, mobile-first experiences, pushing the industry toward simpler, user-focused innovations.

Adapting for Success: Operators must embrace change by leveraging technology, building strong partnerships, and maintaining clear communication during transitions.

Evolving Behavior: The widespread use of QR codes, digital platforms, and real-time data is revolutionizing how customers access and interact with parking services.

Future of Parking: AI and machine learning will drive innovation in 2025, while companies relying on outdated systems risk falling behind in a rapidly evolving landscape.

Moving Towards a Ticketless Future with AI

Looking ahead, it’s clear that operators who embrace these innovations and adapt to changing behaviors will lead the way in 2025 and beyond. At Get My Parking, we are committed to helping operators transition to digital and ticketless systems with cutting-edge solutions like Expresslane that enhance efficiency and customer satisfaction with tools like AI.

Inspired to go ticketless?

Contact us at sales@getmyparking or schedule a call.