Mastering Event Parking: An Interview with ParkWell’s Dillon Fuller3 min read
When it comes to events, every detail matters—from the main attraction down to the parking experience. That’s why ParkWell has taken event parking to new heights with its efficient, tech-driven approach, thanks in part to Get My Parking’ (GMP) cutting-edge solutions. We sat down for an interview with Dillon Fuller, Senior Project Manager at ParkWell, to explore how they’re simplifying event parking logistics at locations like Mile High Station and Meow Wolf. For ParkWell, it’s not just about parking—it’s about creating a seamless experience for attendees from arrival to exit.
The ParkWell Playbook: Mile High Station and Meow Wolf
Each venue has unique parking needs, and ParkWell meets them head-on with customized solutions powered by GMP. At Mile High Station, for instance, parking efficiency is key. “We close off the parking lot well before the event starts, reserving spots just for our guests,” Dillon explains. “That way, everyone has a spot waiting when they arrive, stress-free.“
For Meow Wolf, the approach is slightly different yet equally effective. “We block off the area early and add a holding fee to ensure those spots are ready when needed,” Dillon says. “This fee is on top of standard parking charges, and we handle everything from booking to invoicing so that the process is smooth from start to finish.” By offering end-to-end management, ParkWell ensures attendees can focus on the event rather than the logistics of parking.
More Than Parking Lots—Comprehensive Traffic Control
Effective event parking extends beyond individual lots, and ParkWell coordinates with various traffic authorities to ensure everything flows smoothly. “Our traffic control strategy really depends on the event,” Dillon notes. “For instance, if there’s something big at Empower Field, we’ll coordinate with local police and adjust our entrances accordingly. Meow Wolf is a bit more straightforward, so we can focus more on managing the lot itself.”
ParkWell’s on-ground support keeps things moving smoothly, no matter the event size or complexity. Event-goers are greeted by attendants who direct them to their spots and provide real-time updates on parking availability, ensuring everyone feels welcome from the moment they arrive.
Digitization and On-Site Support: A Seamless Blend
As part of their commitment to seamless parking experiences, ParkWell leverages GMP’s digital solutions alongside a reliable human presence. Their attendants are the face of the parking process, ready to assist and provide real-time updates. “Since our parking services are part of the event package, promoting them is pretty seamless,” Dillon shares. “Our attendants provide a friendly face and ensure guests know exactly where they’re headed, so they’re parked and ready for the event without a hitch.”
Learn More with the Event Parking Playbook
If you’re looking to master the art of event parking for your own venues, dive deeper into the insights and strategies shared in the Event Parking Playbook—a complete guide from Get My Parking that’s available on our blog.
With firsthand knowledge from industry experts like Dillon, it’s packed with actionable tips on digitized event parking, traffic management, and creating a flawless experience for your attendees. Check it out to discover how you can implement best event parking practices as well as GMP’s innovative tools for your next event!
Get My Parking Solutions: ExpressLane and PARCS
To create a streamlined event parking process, you can use GMP’s solutions like ExpressLane! Our reservation solutions allows event-goers to book, pay, and access parking digitally, removing friction from the parking process. With AI-PARCS, parking access and revenue collection are automated, making the entry and exit experience smoother than ever. Together, these solutions provide ParkWell with a powerful toolkit to handle high volumes of attendees, adapt to different venue needs, and ensure every event runs as smoothly as possible.
Give your event parking business an upgrade – schedule a demo today!